Google Search meets Digg
Google search is looking for the next evolution. Arrignton, seems to have a great video that shows us all what Google SERPs will soon be like. Search will personalised, by people.In essence Google is testing user comments and a rating system to help define what is important to me as an individual and to the [...]
Google Trends reveals News.com.au pulling away from SMH.com.au
Google trends has recently allowed access to website statistics based on their user information. Interestingly was this query, comparing News.com.au and SMH.com.au over time. News is showing, within Google, that it is pulling away from SMH. Interestingly, i wonder what impact the free Google Trends will have on the paid Hitwise service?News.com.au in Red – [...]
Facebook as a marketing channel
Facebook could make a great marketing channel. Actually, facebook will make an excellent marketing channel for advertisers. Facebook should enable engagement with a targeted audience in a niche fashion that should lead to above average conversions – right message to the right person at the right time…. right?The challenge is that Facebook is not there [...]
Widgets – the new black
Here are some of my favourite ones… anyone else got some good ones? From the NBA I will wait to post the one for Le Tour de France… also a good one.
Yahoo Glue – Launched in India aka Universal search
Do we want all the answers straight away, or is sifting through what makes the journey more fun?Either way, Universal Search is here, google are making it work and making it more profitable. Now yahoo are in on the act via Yahoo Glue.It is only in a few categories at the moment, and after testing [...]
YahootwittereBay over at MySpace or are they? Data portability breaks new ground
In reports out today, MySpace, Yahoo, Twitter, eBay and others have joined a movement called data portability.Tech Crunch notes some key benefits for consumers such as syncronisation of data eg friends lists or personal data. However, just because i am using Twitter, do i want to know who else is? Maybe, maybe not! Or taken [...]
Who am I…..I have 280m Internet Users….
CHINA ( well by the end of 2008).This will make China the number 1 country in the world in regards to internet population usage. Also it will mean that the US will slip out of number 1 and into number 2 spot. The game is changing. Five reflections on what this means….1: The web 1.0 [...]
“If you picked a career in Internet advertising you made a wise decision.”
As the US faces what is certain to be a recession, although has anyone officially been willing to call it that yet? The elasticity between job security and economic conditions appears to be tightening, and logically so. So what career should new graduates be looking to enter?Aun comments that “if you picked a career in [...]
In an SEC filing Feb. 6 – email is released by Yahoo from CEO Jerry Yang
Some thoughts on the Y! MSN proposal:1: Yahoo is being offered a massive premium on current share price; therefore it looks like a good deal, especially for new Y! investors2: Yahoo and MSN face major competition from Google, who at least in the AU market place is the option for search advertising.3: MSN is trying [...]
Why Facebook advertising&marketing will work
4 Steps to help you leverage this new marketing channel. 1: Marketers can work out exactly who they want to target: Demographic targeting is being taken to a new level via the Facebook social media network. The ability to identify exactly who it is that you want to target is selectable. Whether that be a [...]
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